Kimberly Harding, a Mountain State University freshman from Georgia, has won an iPad in a drawing open to students who participated in the 2012 Customer Service Survey.
According to a representative of MSU Institutional Research, the purpose of this survey is to measure attitudes, preferences, and subjective reactions of students as they relate to customer service in six specific areas: advising, bookstore, dining services, financial aid, registration, and student accounts. The current Customer Service Survey was first administered in 2004 and served as the benchmark for subsequent surveys.
The 2012 survey had a response rate total of 397 submissions (10 percent). The survey was offered to 3,917 currently enrolled students, based on the spring enrollment report. Each student had the opportunity to complete the survey and submit contact information for a chance to win a prize and allow follow-up contact by administration for additional feedback.
The representative added, "As part of our ongoing assessment strategy here at Mountain State University, we solicit opinions on the quality of service MSU staff has provided during the current spring semester. We continuously strive to improve the quality of service we provide and we need feedback to ensure that we are improving that service. Student assistance is critical to continuing the success of MSU initiatives to improve the quality of service we provide and the feedback ensures that we are improving our services."